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Apparel Industry Weighs How to Make Denim Affordable Amid Tariffs

By Desert Cities News · August 7, 2026Skate Digest

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Denim executives told California Apparel News that affordability should mean better value and durability rather than lower prices outright, pointing to nearshoring, digital textile printing, and "cost per wear" framing as ways to offset tariff pressure. Source: Adding Affordability Into the Denim Mix Amid Economic Challenges

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